Scott Chapin
About
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Chief Executive Officer
Cleveland, Ohio, United States
Résumé
Jobs
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Chief Executive OfficerMarcus Thomas LLCJul 2024 - Current (2 years 4 months)As the CEO of a dynamic marketing agency, I am focused on fostering collaboration among our leadership team and the many practice areas at the agency. I use my analytical background and tech-focused career to complement the other amazing leaders at the agency, driving innovative solutions in the ever-evolving marketing landscape.- PresidentMarcus Thomas LLCJul 2023 - Jul 2024 (1 year 1 month)As President, I focused on internal operations, finance, and the agency’s expanding digital solutions and presence in Latin America. Working closely with our CEO and leadership team, I was responsible for optimizing our work environment to allow great work to happen every day.
- Chief Operating OfficerMarcus Thomas LLCMay 2019 - Jul 2024 (5 years 3 months)As COO, I oversaw agency operations including process, staff utilization and leadership initiatives with the objective of delivering profitable projects and a sustainable work environment.
- PartnerMarcus Thomas LLCJan 2015 - Current (11 years 10 months)
- SVP AnalyticsMarcus Thomas LLCOct 2012 - Apr 2019 (6 years 7 months)As SVP for Analytics, I led the agency-wide analytics team at Marcus Thomas. The analytics team combines experts from planning, media, PR, social and digital to build outcome-based goals for our client programs, measure their success and determine how best to optimize current and future efforts.
- Digital StrategistMarcus Thomas LLCNov 2011 - Apr 2019 (7 years 6 months)I guided clients in the best use of digital marketing - from web to mobile to CRM - by developing digital touchpoints plans to deliver a great experience for consumers. Working with research, planning and development teams,
- PartnerDigiKnowSep 2010 - Nov 2011 (1 year 3 months)After years of managing and guiding DigiKnow alongside the founding partners, I formally joined the partner group in 2010. In addition to my day-to-day strategist responsibilities, growing the business and determining our future direction were added to my responsibilities. In late 2011, DigiKnow and Marcus Thomas agreed to join forces to bring the best of digital with the history and strength of Cleveland's largest marketing agency.
- Founder, Mobile StrategistCircle MobileApr 2010 - Oct 2011 (1 year 7 months)At Circle44 Mobile, a unit of DigiKnow, I develop mobile strategies for companies large and small. From mobile-friendly websites to iPhone and Android apps, I try to find the right solution to meet the client's, and more importantly their customer's, needs. I believe that mobile expansion will continue to the point that Internet-enabled phones will be the only kind of phones the next generation of consumers will ever know. Because of this, I am continually learning and adjusting my digital marketing recommendations to meet ever-changing market.
- Director of Consulting ServicesDigiKnowMay 2005 - Oct 2011 (6 years 6 months)DigiKnow's Strategic Services group was formed in 2005 as we recognized the need to take our services to a new level offering consulting and strategic planning along with our development and design services. I was asked to head this new group that consisted of three full-time industry-veterans along with ad hoc members from other internal groups. In addition to establishing processes and goals for this new group, I act as a lead on many planning projects, bringing my years of technical and Internet expertise to the table.
- Director of Account ServicesDigiKnowFeb 2004 - May 2005 (1 year 4 months)Account Services encompasses the traditional agency account exec position and project management on software development. During my time as director, our department underwent several changes that included a major hiring push and position specialization. My core responsibilities were to establish processes and procedures, but I was very involved in conflict resolution and client communications. During most of my time in this position, I was also managing day-to-day projects to fill gaps during our hiring phase.
- DDirector of Production ServicesJan 2000 - Feb 2004 (4 years 2 months)Early in our company's growth, we realized a need for a department to fill the space between application development and graphic design. I was asked to start this new group, to handle day-to-day website maintenance and to ensure best practices for HTML, audio/video and other web technologies. During my time overseeing this group, we grew from nothing to a maximum of seven staff. As I moved to other positions at DigiKnow, I was able to train my successor and kept the department going strong.
- Project ManagerDigiKnowJun 1999 - Dec 2005 (6 years 7 months)As a project manager, I lead many accounts through planning, development and maintenance over the many years of our relationships. My key clients during this time were the Cleveland Indians, Lincoln Electric, MDI Entertainment, AMD, FirstEnergy and others. While my role evolved as our company grew, I was always responsible for the client's happiness and the success of the projects I engaged in.
Education
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- BS, Computer ScienceAllegheny CollegeJan 1995 - Dec 1999 (5 years)Summa cum laude
- NNorwalk High SchoolNorwalk High School