I lead marketing for VictoriaMetrics across North America.We're the open source observability platform behind some of the largest systems in the world — 1B+ downloads, customers like CERN, OpenAI, Roblox, HubSpot, Grammarly. My job is turning a developer-loved open source project into a real enterprise business without losing the community that built it. No gated forms. No fluff. Just real technical value for the SRE, DevOps, and platform teams who actually use this stuff.Day to day, that's regional GTM strategy for NA, building the NA team from scratch, full-funnel demand gen running in lockstep with Sales, and positioning against legacy observability for teams hitting Prometheus limits or drowning in bills.I've been doing versions of this for 20+ years. Earn the room first, then change what happens in it.At Broadcom VMware, I took Spring from zero commercial history to $35M ARR — including a Microsoft hyperscaler partnership I built from scratch. At Progress Software, I took a legacy product (Chef) and made it a credible DevSecOps platform, driving 23% portfolio revenue growth. Before any of that: 22 years at Verizon, starting as a call center rep and working my way up.I move comfortably between developer communities and the C-suite — analyst relations with Gartner, Forrester, IDC, RedMonk, hyperscaler GTM across AWS, Azure, GCP. I speak the same language as the engineers building the product, not just the ones buying it.