Paola Verona Reis

Paola Verona Reis

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Digital Marketing @ Keyway | Psychologist | E-commerce & Paid Media | Fashion & Luxury Retail Enthusiast
United States

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Résumé


Jobs verified_user 0% verified
  • Selfemployed
    Clinical Psychologist
    Selfemployed
    Jul 2026 - Current (2 months)
  • Keyway
    Marketing Specialist
    Keyway
    Jun 2026 - Current (3 months)
  • DevRev
    Member of Marketing Staff - Paid Media Specialist
    DevRev
    Oct 2025 - Current (11 months)
    Helping DevRev grow through smart, data-driven advertising. As a Paid Media Specialist, I design and execute digital campaigns that expand awareness, engage our audience, and drive high-quality leads across multiple channels.
  • DevRev
    Member of Sales Staff - Business Development Lead
    DevRev
    Aug 2024 - Oct 2025 (1 year 3 months)
  • Softensity Inc
    Sr. Business Development Representative
    Softensity Inc
    Oct 2023 - Jun 2024 (9 months)
  • SAP
    Sales Development Executive
    SAP
    Mar 2022 - Sep 2023 (1 year 7 months)
    At SAP, I focused on driving content-led marketing strategies to support lead generation and business development efforts for midmarket companies in Mexico. I created and localized compelling content—including emails, videos, landing pages and email marketing sequences to engage prospects and support their journey toward digital transformation and cloud adoption. Working closely with Account Executives I helped design and execute multi-channel campaigns and automated sequences that nurtured leads and positioned SAP as a strategic innovation partner. My role also involved aligning with partners and internal stakeholders to ensure content and messaging were tailored to industry needs and SAP’s broader vision of enabling intelligent, sustain
  • Cognizant
    Digital Marketing Specialist
    Cognizant
    Sep 2021 - Mar 2022 (7 months)
    As a Digital Marketing Specialist, I managed the execution and optimization of multi-channel campaigns for Large Customer Sales (LCS) accounts across the US, LATAM, and EMEA, working closely with Google Account Managers and Strategists. I led the end-to-end creation of paid media campaigns in Google Ads including Search, Display, YouTube, and Shopping to drive performance for some of the region’s most prominent retail brands. I also supported Meta Ads initiatives, contributing to full-funnel strategies aligned with brand and acquisition goals. My role involved deep analysis of account performance, delivery of detailed marketing reports, and the identification of optimization opportunities to maximize ROAS and meet client KPIs. This experi
  • Retail Business Inc
    Marketing Specialist
    Retail Business Inc
    Mar 2019 - Nov 2021 (2 years 9 months)
    At Retail Business Inc., I planned and coordinated marketing campaigns to drive digital transformation for the fashion and luxury retail sectors across Argentina and Mexico. I focused on generating high-quality leads for industry-leading solutions like Cegid Retail and SAP Business One. I also led the company’s LinkedIn strategy, significantly increasing engagement and authority within the retail-tech space. By applying consumer psychology insights, I created strategic reports that aligned marketing efforts with the specific business goals of fashion retailers. I worked closely with the sales team to ensure an integrated approach, delivering data-driven solutions tailored to the evolving needs of the luxury market.
Education verified_user 0% verified
  • Universidad de Palermo
    Psychologist
    Universidad de Palermo
    Mar 2019 - Nov 2023 (4 years 9 months)
  • UCAB  Universidad Católica Andrés Bello
    Psychology
    UCAB Universidad Católica Andrés Bello
    Jan 2015 - Jan 2018 (3 years 1 month)
    Caracas, Venezuela. 5/10 Semester.
Projects (professional or personal) verified_user 0% verified
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