Jo Wallace

I'm a global executive creative director by day (Jellyfish) and founder of Good Girls Eat Dinner by night. I spent the first 20+ years of my career in London before my career took me to LA in 2023. I will admit, I do not miss the rain. I've won a plethora of awards (Cannes Lion, The One Show, Clio, Golden Arrows etc) both for my own work and for work I've led global teams to produce across a variety of brands and markets. I've spearheaded and won numerous pitches, from Apple TV+, to Dove, to Walmart. Always looking to change brand perceptions and / or generate huge growth by bringing impactful ideas to life across multi-platform campaigns. Originally a writer and conceptual thinker, I also have many years experience writing and directing commercials and short films. I'm always looking to evolve my skills and that of my teams, so in today's world I'm constantly exploring and keeping on top of the latest AI tools, regularly creating and editing short shorts using Gen AI tools such as Midjourney, Runway and VEO 3. Alongside winning a bunch of creative awards, I've happily collected various accolades such as Creative Equals & Campaign's 30 Future Female Leaders, 40 over Forty, Pitch magazine's 100 Superwomen, a Badass.Gal, Yahoo’s Top 100 execs, The Dots 100 Trailblazers, and a finalist in Campaign & the IPA’s Women of Tomorrow Awards. I'm regularly invited to speak on podcasts and at events, both inside and outside of the industry, including the Women of the World festival (WOW) at the South Bank, London and SHOTS Out of the Box, LA. On the periphery of work I've created and co-curated two large exhibitions: 'There's a Good Immigrant' and 'There's a Good Girl'. Both showcased and celebrated diverse creative talent. The exhibitions received tremendous press attention, including a double page spread in The Independent and interviews on BBC Radio. Exhibitors included Alison Jackson, Sara Pope, Pam Glew & Hattie Stewart. As a spin-off from the exhibition I founded 'Good Girls Eat Dinner' in 2015 with one simple mission: to provide more visible female role models across the creative industries and beyond. At each non-profit event I invite four inspirational speakers to share their stories and advice between the courses of a meal. Previous speakers include Cathy Newman (Ch4 News), Amanda Foster (Hollywood stuntwoman) and Alison Jackson (artist). It's incredibly popular and I like to think it's the most interesting dinner party you’ll ever go to! I've recently launched a takeaway version, AKA Good Girls Eat Dinner The Podcast! Find it on Spotify.👂