Olga Kazakova

Olga Kazakova

About

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VP of Product Marketing
Texas, United States

Timeline

work
Job

Résumé

Jobs verified_user 0% verified
  • Fleetio
    VP of Product Marketing
    Fleetio
    Jun 2026 - Current (4 months)
  • Miro
    Head of Product Marketing (GTM) and Global Campaigns
    Miro
    Jul 2022 - Jun 2026 (4 years)
    Led a global GTM Product Marketing team of 20 across messaging, competitive intelligence, sales plays, customer advocacy, and executive engagement, with direct impact on pipeline and revenue for Miro's most strategic accounts.

    - Led Miro's first company-wide repositioning and created the Corporate Messaging Repository, now the single source of truth for 500+ GTM employees.
    - Launched the first Customer Advisory Board, Competitive Intelligence function, and Product Evangelist team.
    - Expanded scope to lead the Global Campaigns team, launching Miro's first integrated campaigns for Product and IT buyers.
  • WorkRise
    Vice President of Marketing
    WorkRise
    Nov 2019 - May 2022 (2 years 7 months)
    Member of the Executive Leadership Team, responsible for building the brand, driving worker and client acquisition, and creating experiences to help skilled laborers find work, get paid, and access the training they need.

    - Led a large-scale rebrand and company transformation, unifying 10 disparate brands into one in under 10 months.
    - Built and scaled the marketing org from the ground up, hiring a team of 25 FTEs plus agencies and contractors across product marketing, demand generation, digital, events, sales enablement, and marketing operations.
    - Drove marketing and communications strategy through a Series E raise, navigating corporate acquisitions and expansion into construction, renewables, oil and gas, and defense
  • Indeedcom
    Sr. Director of Product Marketing
    Indeedcom
    May 2016 - Nov 2019 (3 years 7 months)
    Promoted to establish Indeed's job seeker marketing function, leading a team of 20+ across lifecycle, product marketing, content, events, and experiential, focused on driving deeper engagement with Indeed's 250MM+ monthly users from first application to getting the job.

    - Developed Indeed Career Guide, a content platform that now drives 25% of all net new user traffic to Indeed, available in 25 markets.
    - Launched Indeed Hiring Lab, Indeed's economic research arm, producing 2 annual reports, monthly job reports, and weekly content in collaboration with economists and data scientists, earning coverage in the Wall Street Journal, Financial Times, and Reuters.
    - Built the strategy and business case for Indeed Studio, an in
  • Indeedcom
    Director of Product Marketing
    Indeedcom
    Feb 2013 - May 2016 (3 years 4 months)
    Joined Indeed to build the product marketing and sales enablement function, developing a singular sales story delivered by thousands of reps worldwide.

    - Owned the full GTM narrative and field-facing content, including solution messaging, company story, keynote content, and customer stories.
    - Led the website transition from engineering to marketing ownership, launching across 60 countries in 6 months.
    - Designed the content and thought leadership strategy for Indeed Interactive, achieving a 4.8/5 content satisfaction score at the largest show.
  • Volusion
    Director / Head Of Marketing
    Volusion
    Mar 2009 - Feb 2013 (4 years)
    - Secured Volusion's first-ever Gartner Magic Quadrant inclusion — a landmark credibility milestone for the brand.
    - Led a team of 25 brand managers, designers, developers, and project managers across all marketing channels including web, TV, radio, events, and PR.
    - Drove go-to-market launches for multiple core product versions, including an award-winning fraud detection service, mobile commerce app, and social store feature.
  • T
    Research Analyst
    T
    Jan 2008 - Feb 2009 (1 year 2 months)
    Ran quantitative and qualitative research studies on behalf of clients Chase, Marriott, Universal Orlando, and UPS. Compiled competitor audits, developed customer segmentation strategies, and wrote creative briefs for key accounts.
  • Cohn Wolfe
    PR Tech and Products
    Cohn Wolfe
    Jan 2007 - Dec 2007 (1 year)
    Created media briefing documents, press releases, media alerts and case studies for enterprise technology clients.
  • A
    Marketing Assistant
    Affiniscape
    Apr 2006 - Dec 2006 (9 months)
    Managed the preparation, registration, budgeting and marketing for the 2nd annual Partners and Users Conference. Assisted in corporate marketing and conference planning for legal, restaurant and homebuilder associations by working with sales and management teams.
Education verified_user 0% verified
  • The University of Texas at Austin
    Master's degree, Advertising
    The University of Texas at Austin
  • The University of Texas at Austin
    Bachelor of Science - BS, Public Relations
    The University of Texas at Austin
Awards verified_user 0% verified
  • I
    Graduate Select Admissions Program Recipient
    Issued by University of Texas Advertising Department
    Two out of 1,200 undergraduate students are selected annually to the program.
  • I
    Manager of the Year, 2010
    Issued by Volusion
Publications verified_user 0% verified
  • M
    Managing Relationships on Facebook.com: How Users Monitor Themselves, Others and Brands Online
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