Brynn Evans

Sr. Director, Product Design

Whatnot

Apr 2026 - Current (5 months)

Making sure Buyers have a great experience at Whatnot.

Sr. Director, Product Design

Roblox

Feb 2025 - Dec 2025 (11 months)

• Drove design strategy across Roblox Monetization: ads, virtual currency, commerce & payments, virtual goods, and subscriptions • Drove adoption of the Foundation design system • Drove cross-functional cultural change around strategic planning and product development, resulting in a new bar for craft & quality

Director of User Experience

YouTube

Apr 2018 - Jan 2025 (6 years 10 months)

• Provided strategic, organizational and design direction for the YouTube app on TV for 7 years • Established YouTube's first design system • Scaled the YouTube app on TV to 1 Billion daily watch time hours to become the #1 streamed TV app in the U.S. • Led an interdisciplinary team of UX designers & researchers, ensuring that the team had psychological safety, coaching and mentorship for career growth and personal development.

UX Design Lead and Manager

Google

Sep 2014 - Apr 2018 (3 years 8 months)

• UX Lead for "Communications suite" at Google: Project Fi, Google Voice, Dialer, Messenger • Led design and grew a large interdisciplinary team of UX designers, researchers, and writers for Project Fi (Google's wireless carrier) from 9 months pre-launch through ~3 years into its life. (fi.google.com)

Co-founder and Organizer

Hexagon UX

Oct 2013 - Apr 2018 (4 years 7 months)

Hexagon is a global UX non-profit focusing on community events and mentorship aimed to empower womxn & non-binary folx. Through our events, mentorship program, and online community, we empower womxn and non-binary folx to bring their whole selves to work – building confidence, balancing the ratio in the UX industry, and effecting change on a greater scale. I cofounded this organization along with a few other Google coworkers, but it has since scaled to a global non-profit that operates within local communities in 20+ cities around the world. The first Hexagon event was held at Google HQ in October 2013.

Senior User Experience Designer

Google

Jun 2011 - Sep 2014 (3 years 4 months)

• Led design across Stream, Onboarding, Explore, Search, Growth & Ranking for mobile & desktop (2014) • Led the complete desktop redesign of Google+, focused on content discovery (2013) - (http://youtu.be/vF5RovO5R8w) • Designed many aspects of the Google+ Stream & Onboarding experiences (2011-2012)

Designer

UX for Good

Jan 2011 - Jan 2012 (1 year 1 month)

UX for Good is an effort to use design to tackle society’s greatest challenges and to make tangible, positive impacts on people’s lives. It allows non-practitioners to see the full potential of design and practitioners to do the most meaningful work of their careers. The centerpiece of UX for Good is the Annual Challenge, launched in 2011 by Jason Ulaszek of Manifest Digital and Jeff Leitner of Insight Labs. Each year, a handful of top user experience designers from around the world are brought together to conceptualize and develop novel interventions that help solve complex, social challenges. I participated in the 2011 (inaugural) and 2012 Annual Challenges. 2011: Chicago - https://www.uxforgood.org/our-work/design-as-an-agent-of-social

UX Consultant

XPLANE

Oct 2010 - Jun 2011 (9 months)

As a freelance UX consultant, I worked with XPLANE and their clients to facilitate business strategy discussions through interactive gamestorming (brainstorming) workshops. Founded in 1993 by Dave Gray, XPLANE is an information design consultancy that drives results for many of the world’s leading corporations by clarifying complex business issues through visual collaboration. With an innovative visual, multidisciplinary methodology, XPLANE is unique because we apply left and right-brained approaches to develop fresh solutions to your most challenging problems. Our approach accelerates understanding, which drives actions and results to help our customers. Companies have hired XPLANE to motivate employees, drive sales, convince decision ma

Organizer

Overlap

Aug 2010 - Jun 2011 (11 months)

The Overlap is an an annual peer-to-peer gathering of people who believe that interesting things happen at the edges and intersections between disciplines, and that these overlaps are at the core of innovation. I organized this 3-day conference with colleague Krista Sanders, the 6th annual Overlap Event. This year, the theme was "Pass it on" where we focused on this moment of impact—the point at which we pass on some sort of material change to the world around us. This may be on a small or large scale, through a single act or through a larger movement. It may manifest as new collaborations between Overlappers, incorporating new practices into your everyday life and work, or even through one seemingly insignificant gesture to a stranger. W

Chief Design Officer

Giftly

Aug 2010 - Mar 2011 (8 months)

First employee of an early stage startup. Served as lead designer, in charge of user experience, design, product strategy, research, and customer development on a 7-person team (3-person product team). Developed a prototype of a gift card e-commerce experience: 75% conversion rate and over $2000 in sales in under 1-month. Three subsequent iterations on the product concept and design.

Founding Trustee

The Awesome Foundation

Mar 2010 - Nov 2011 (1 year 9 months)

The Awesome Foundation is a global community advancing the interest of awesome in the universe, through micro-grants, given out monthly $1000 at a time. I was a co-founder of the San Francisco Chapter of the Awesome Foundation. Got an awesome idea? Apply for a grant: http://awesomefoundation.org.

B

Social interaction designer and lead researcher

Bolt Peters

Feb 2010 - Aug 2010 (7 months)

I was the lead UX researcher on about 20 different web redesign projects. I moderated about 250 usability sessions over the course of 6 months, developed recommendations based on research findings (including wireframes & written reports), and presented findings and design recommendations to client teams.

User Experience designer

Bitdefender

Nov 2009 - Mar 2010 (5 months)

I worked with the Usability Team at BitDefender to improve the software installation flow. I also designed an internal website for the the Social Media team to manage their outreach campaigns.

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UX and design strategy consultant

The betacup

Jul 2009 - Jul 2010 (1 year 1 month)

I was involved in the early ideation sessions around the betacup at the Overlap conference (2009). To support the cause, I created an explanatory comic (Papel the Paper Cup) to draw awareness to the problem of paper cup waste. I was involved in a bodystorming exercise to further develop the idea, and wrote several blog posts on the company blog. I helped to develop and analyze a qualitative survey on user behavior (which was distributed on Mechanical Turk to 250 coffee consumers). I was also a jury member in the design competition, where I reviewed and rated the 450 submissions that came in from around the world on Jovoto.

Visiting Researcher

PARC

Jun 2007 - Sep 2009 (2 years 4 months)

I worked with Ed Chi, Peter Pirolli, and Stu Card in the Augmented Social Cognition group at PARC on 4 research projects exploring people's social behaviors online. All of the projects resulted in conference papers, presentations, numerous blog posts and my subsequent workshop on social search in large enterprise organizations.

Ph.D. student

UC San Diego

Sep 2006 - Aug 2009 (3 years)

I was in the Ph.D. program in Cognitive Science for 3 years. I received a Master's for my work on social search, and I'm technically ABD. I led several contextual design projects, did technology evaluations (ANOTO Pen), and ran online ethnographies. I was also an honors advisor and mentor for 3 undergraduate students.

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Research Associate

SAM Technology

Jun 2003 - Jun 2006 (3 years 1 month)

Coordinated and ran 8 research studies of human attention and memory (internal projects and for external clients). Designed and developed a cognitive test just for kids using a cartoon character and making it into a game.

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