Marketing professional with over five years of experience in the analytics and e-commerce industry and passionate about combining digital and analytics to business problems.
I am currently pursuing an MS degree in Marketing Analytics at Fordham University - Gabelli School of Business, and I hold a BA degree from Universidad Católica Andrés Bello in Economics. Previously, I have been a part of the team at Mommabear USA, NomiK, Dash & Lola, Coca-cola, Tecnología Financiera, BBVA Banco Provincial, and Venamcham.
Specialties:
Technical Skills: Data Visualization (Python: Pandas), Tableau, Stata, SQL, HTML, SEO, SEM, SPSS, PPT, Excel (Pivot Table, VLookUp, Charting)
Content Analytics: Google (Analytics, Ads, Shopping, Display, Search, Mobile, Video), Facebook (Ads, Digital marketing, Marketing Science), Hubspot (Content Marketing, Inbound, Social Media Marketing, Email Marketing, Instagram Marketing)
Consumer Insights, Marketing Research, Storytelling, Branding