I'm a bilingual digital marketing leader with a decade of experience building and scaling paid media campaigns for global retail, e-commerce, and SaaS brands. Over the years, I've specialized in turning around underperforming accounts and scaling growth. My technical sweet spot spans Google Ads, Meta, and LinkedIn, supported by deep analytics work in GA4, GTM, Looker Studio, and HubSpot. Recently, I've also been actively integrating Generative AI workflows (like Gemini, Claude, and Copilot) to speed up campaign launches and creative testing. Whether I'm managing a six-figure budget or leading a cross-functional team, my goal is always to deliver efficient customer acquisition and measurable ROI.