Senior Product Manager
Escalate Retail
Jan 1994 - Dec 2004 (11 years)
Ecometry (now under Red Prairie umbrella) has an all-commerce software solution for retailers to manage everything from advertising, marketing, order entry, warehousing, accounting, returns, virtual warehousing, EDI, manufacturing, etc.
Conducted market research and business strategy planning for new software products.
• Communicated with clients to address problems and requirements.
• Presented and demonstrated software at annual conferences and trade shows.
• Worked directly with Research and Development to design new software products.
• Collaborated with the sales team to develop marking tactics and sales demonstrations.
• Coordinated efforts of both clients and staff to deploy, install, and test new products.
• Wrote technical docume