Marsy Barreto

Sr. RevOps Consultant - Gong Practice

Go Nimbly

Feb 2026 - Current (6 months)

Sr. Sales Operations Specialist

Backblaze

Oct 2024 - Nov 2025 (1 year 2 months)

- Manage end-to-end Salesforce process optimization, including lead routing automation, MQL logic design, and reporting frameworks for Marketing and Sales teams. - Partner with GTM and BI teams to align data models, improve forecasting accuracy, and strengthen pipeline visibility. - Design and implemented Inbound Lead Categorization logic to support faster, more precise lead qualification. - Automate cross-tool data syncs between Outreach, Gong, Chili Piper, and Salesforce, reducing manual errors and boosting productivity. - Create dashboards and performance reports to track sequence engagement, conversion rates, and campaign influence, supporting executive decision-making. - Champion best practices in data hygiene, standardization, and pro

RevOps/ Salesforce Admin

TopBloc

Aug 2024 - Oct 2024 (3 months)

• Manage and optimize the Salesforce platform and related systems to support the sales operations team and drive revenue growth. • Oversee the customer reference database, ensuring accurate tracking and reporting. • Collaborate with cross-functional teams to ensure seamless data integration and efficient process automation. • Partner with marketing to maximize revenue and align strategies. • Implement Salesforce best practices to enhance operational efficiency. • Utilize strong problem-solving skills to address and resolve operational challenges. • Drive continuous improvement in sales operations through data-driven insights and innovative solutions.

Sales Operations Specialist

TopBloc

Feb 2022 - Aug 2024 (2 years 7 months)

• Provide training and support to Salesforce users, optimizing their use of the platform. • Salesforce Automation: Expertise in creating and managing flows, process builders, workflows, and custom objects to streamline business processes. • Generate Salesforce Reports that help support the sales team with key planning and operations tasks to support the overall objective of the business. • Collaborate with Project Managers and Executive Sponsors to ensure customer reference materials are current, relevant, and aligned. • Manage and update Reference Edge in Salesforce in order to secure customer references for all business opportunities. • Collaborate cross-functionally with various departments to identify and implement innovative solutions

Business Operations Executive-LATAM

H&M

Jul 2019 - Feb 2022 (2 years 8 months)

• Analyze warehouse and carrier reports, summarize information, identify business trends and prepare reports for management to inform key decision making • Track and report IT issues related to customers and system functionalities, ensuring prompt resolution of issues and minimal system disruption • Assist and support group of 20 customer service representatives in their day-to-day operations with routines and procedure questions, feedback and customer escalations in order to increase customer satisfaction • Perform administrative functions, database management, special projects, and analysis of business functions and processes

Social Media Specialist

H&M

Jul 2018 - May 2019 (11 months)

• Maintained company's social media presence by posting messages, responding to average 100 daily posts and monitoring responses on Facebook, Twitter, and Instagram • Wrote succinct, accurate, intelligent, and creative copy to drive traffic to brand websites and increase traffic to 94%

Customer Service Representative

H&M

Jan 2018 - Jul 2018 (7 months)

• Collected customer feedback and made process changes in their accounts and orders to exceed 95% Customer Satisfaction KPI • Used company troubleshooting resolution tree to evaluate technical problems and identify appropriate solutions for CRM systems and software to help improve its functionalities and effectively resolve issues

Account Representative

State Farm ®

Apr 2017 - Jan 2018 (10 months)

• Increased client satisfaction by 20% through proactive and actionable resolutions to questions, concerns or challenges • Sold auto, home, life and other insurance products to individuals and affinity groups within assigned territory using consultative selling techniques to develop new business using leads and referrals, successfully meeting all sales targets

Insurance Agent

New York Life Insurance Company

Sep 2016 - Jan 2017 (5 months)

• Scheduled fact-finding appointments and consultations to determine client needs and overall financial situations for average 10 clients weekly • Maintained high standards of customer service by building relationships with clients and increasing customer satisfaction to 97%

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