Justin Williams

Justin Williams

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Digital Marketing Strategist | SEO Expert | Content Creation Specialist | Marketing Analyst | Passionate about Brand Development
Miami, Florida, United States

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Résumé


Jobs verified_user 0% verified
  • iHeartMedia
    Social Media Assistant
    iHeartMedia
    Jun 2025 - Current (1 year 5 months)
    • Managed daily social media operations across multiple platforms, including content scheduling and performance tracking.
    • Assisted in developing content strategies aligned with brand goals, created visually appealing posts, and monitored analytics to optimize reach.
    • Contributed campaign concepts and posting ideas, updated website content, and supported coverage of live TV and digital events.
  • Starbucks
    Public Affairs & Communications Fellow
    Starbucks
    Sep 2021 - Dec 2021 (4 months)
    • Launched & developed 15 social posts through briefs and channel analysis including collaborations with Netflix and Kate Spade.
    • Produced 3 partner stories for Starbucks Stories Instagram, interviewing and sourcing internal leads to highlight Public Affairs core values.
    • Engineered 5 Twitter channel recommendations to improve follower engagement through market competitor research and data collection.
  • C
    Marketing Associate and Administrative Assistant
    Coconut Grove Art Festival
    Sep 2018 - Mar 2020 (1 year 7 months)
    • Increased Instagram following by 76% through identifying areas of growth in brand copy, specialized content, and utilization of channel features.
    • Curated 25+ assets for social channels and sponsors, in addition to the development of the official festival e-newsletter.
    • Executed strategy, concepts, and content for 5+ sponsors including Blue Moon, Kind Bar, and Sutter Home, leading to 8+ published posts across digital channels.
  • freelance
    Freelance Digital Content Creator
    freelance
    Mar 2018 - Jan 2025 (6 years 11 months)
    • Design branded content and establish KPIs through channel analysis to elevate engagement and brand voice.
    • Developed digital content for 2 publications including copy, photography, and visual design.
    • Spearheaded branding and content creation for 4 businesses including brand identity, asset creation, and digital media.
    • Secured 5+ leads and interviewed 8+
  • Starbucks
    Shift Manager
    Starbucks
    Nov 2016 - Jan 2025 (8 years 3 months)
    • Orchestrate interviews, coaching, and mentoring fellow partners, resulting in the advancement of 10+ promotions.
    • Analyze daily sales metrics, growth trends, and consumer buying habits to project labor and inventory for upcoming quarter.
  • Peet's Coffee
    Store Manager
    Peet's Coffee
    Dec 2015 - Aug 2016 (9 months)
    • Hired, interviewed, and facilitated training of 10+ employees which led to promotion of in-store talent.
  • Starbucks
    Shift Manager
    Starbucks
    Oct 2012 - Nov 2015 (3 years 2 months)
  • M
    Television Host
    MDC TV
    Aug 2011 - Jan 2012 (6 months)
    • Interviewed students, alumni, faculty, and staff of Miami-Dade College as well as collaborated with fellow hosts and production team to brainstorm ideas.
    • Segment appears on local Miami-Dade County television.
  • A
    Ambassador
    Mar 2011 - Current (15 years 8 months)
    • Merit-based 10-day internship in which I collaborated with team members on a Global Solution project, attended lectures on global issues and presented a project in front of well-renowned international professors and professionals.
Education verified_user 0% verified
  • Arizona State University
    Arizona State University — Bachelor's degree, Mass Communication/Media Studies & Entrepreneurship
    Arizona State University
    Jan 2020 - Dec 2022 (3 years)
  • Emerson College
    Emerson College — Bachelor of Arts - BA, Broadcast Journalism
    Emerson College
    Jan 2013 - Dec 2015 (3 years)
  • Miami Dade College
    Miami Dade College — Associate of Arts (A.A.), Mass Communication/Media Studies
    Miami Dade College
    Jan 2010 - Dec 2012 (3 years)
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