Jr. Data Analyst
Gameloft (Vivendi Mobile Games Publisher)November
Jan 2019 - May 2020 (1 year 5 months)
Churn Detection, Lifetime Value Prediction, and Automation Projects Prototyped and deployed a Random Forest model detecting paying users, then integrated it into the production systems under the mobile game publisher Gameloft at Vivendi. Used varied machine learning models such as GBM, LSTM, etc., in predicting the cohort cumulative lifetime value for DMLegends using the data fromthe first 3 days. This reduced the error rate to 18%. Developed automated reports, developed APIs, and analyzed survey data for different clients, which streamlined the data analysis processes and increased the quality of decision-making. Implemented data governance protocols to ensure data integrity and compliance; ran A/B testing to assess the efficacy of marketi