Ali Fiedler

Head of People

Counterpart

Feb 2022 - Current (4 years 7 months)

- Drive end-to-end People strategy, fueling 2x+ team growth, building high-performing, remote-first teams through rigorous hiring, onboarding, and development systems. - Own comp, benefits, and performance programs—boosting retention, driving equity, and directly linking rewards to measurable outcomes and company OKRs. - Partner with executives on organizational design, headcount planning, and leadership enablement to scale from 40 to 100+ employees with clarity, accountability, and speed. - Overhaul People Ops infrastructure—automating workflows, tightening compliance, and launching initiatives that increase engagement and operational efficiency.

Vice President, Recruiting Programs

Yext

Jun 2021 - Feb 2022 (9 months)

- Responsible for vision, strategy, and execution of all recruiting programs at Yext, including Upward (Leadership Development Rotational Program) - Management of Upward Rotation Analysts (30 active analysts in the program) including career coaching, rotation and final job matching

Senior Director, Recruiting Operations & Programs | Yext

Yext

Sep 2018 - Feb 2022 (3 years 6 months)

Oversee the program management of recruiting programs at Yext including referrals, internal mobility and Upward, Yext's rotational program. Responsible for design and execution of team strategies to help grow Yext. Responsible for designing and managing first ever rotational program at Yext. Created program strategy including interview process/profile, program structure, rotation placement strategy and methodology and onboarding programming.

Senior Director, Client Success Operations

Yext

May 2018 - Sep 2018 (5 months)

Responsible for building and maintaining the program management and infrastructure that supports the Yext Client Success organization. The goal of this team is to drive client renewals and upsells by driving client engagement, client advocacy, product usage / adoption, business intelligence and client operations & infrastructure.

Senior Director of Client Success, Partner

Yext

Mar 2016 - Apr 2018 (2 years 2 months)

Manage and lead a team of 14 Client Success Managers and 3 Associate Client Success Managers managing partnerships at Yext totaling a book of 23MM in revenue. The client success team is responsible for increasing product adoption, organic and incremental revenue growth as well as retention of all relationships. As the senior director, I am responsible for supporting strategy, process and leadership to drive revenue growth and client retention.

Director of Client Operations

Yext

Jun 2011 - Mar 2016 (4 years 10 months)

Manage and lead team of professionals to onboard and train new clients . Additionally, help lead team to provide post sales support for new and existing clients with any account technical issues. Responsible for staffing and training of new reps. Work directly with SVP of Operations, managing outsourced team as well as company partnerships. Responsible for strategic operations to improve client retention and team output.

Manager of Client Support and Training

Yext

Dec 2010 - Jun 2011 (7 months)

Business Development, Publisher Sales

Yext

Apr 2010 - Dec 2010 (9 months)

Direct sales to new publishers. Develop and maintain contract relationships with publishers. Support technical installation of products.

Connection Manager

Yext

Nov 2009 - Apr 2010 (6 months)

Account support to brand new clients. Supported and answered any questions regarding account, demonstrate functionality of new account and maintained new client enthusiasm with service.

Sales Associate

Yext

Jan 2009 - Nov 2009 (11 months)

Direct sales of advertising products to prospective clients.

Physical Therapy Aide

New York University

Sep 2006 - Dec 2008 (2 years 4 months)

Aided clinicians in day to day tasks. Assisted patients in their exercises. Administered treatment (ice, electrical stimulation , etc). Maintained work environment.

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