Joseph Vore

Founder & Builder

EquipFlow

Jan 2025 - Current (1 year 7 months)

SaaS platform for heavy equipment rental management targeting 1–9 location independent rental companies Conducted extensive competitive research and market analysis to identify an underserved segment—operators stuck between enterprise software and spreadsheets Developed full product specifications, pricing strategy, and go-to-market plan based on conversations with rental company owners Built the MVP using Next.js 14, PostgreSQL, and Prisma with mobile-first workflows that simplify complex rental operations like fleet tracking, utilization reporting, and contract management

Founder

Amplifyd

Dec 2024 - Current (1 year 8 months)

AI search visibility tool helping marketing teams track and improve brand presence across AI platforms like ChatGPT, Perplexity, and Claude Identified an emerging market gap by researching how AI-driven search is reshaping brand discovery, then built the product and go-to-market strategy from scratch Developed competitive analysis, positioning, pricing strategy, and sales processes—translating technical AI capabilities into clear business value for non-technical buyers Built the product website and demo flows designed to show prospects exactly how the tool solves their visibility problem

Software Developer

Publicis Groupe

Oct 2024 - Current (1 year 10 months)

Identified and integrated third-party tools and open-source solutions outside the standard tech stack, accelerating feature delivery and solving complex customer-reported issues Built rapid proof-of-concept implementations to validate technical approaches before full development commitment, reducing wasted engineering effort Served as a go-to technical resource for creative problem-solving, regularly presenting prototype solutions to stakeholders that generated buy-in and momentum for new initiatives Developed backend services in Python and Go supporting distributed systems at scale Collaborated across teams to translate customer requirements into technical solutions, with a focus on practical outcomes over theoretical architecture

Software Engineer

Analytic Index

Apr 2023 - Oct 2024 (1 year 7 months)

Built and maintained large-scale web crawling and data extraction systems in Python, collecting product and pricing intelligence across thousands of e-commerce sites Designed automated pipelines that turned raw, unstructured web data into clean, actionable analytics for customers tracking competitive positioning Developed creative solutions for complex crawling challenges—anti-bot systems, dynamic rendering, and inconsistent site structures—by evaluating and integrating the right tools for each problem Collaborated with product and customer-facing teams to ensure data outputs matched what clients actually needed for decision-making

Cyber and Strategic Risk

Deloitte

Jun 2022 - Sep 2022 (4 months)

Information Security Engineer

Qualtrics

Oct 2021 - Jul 2022 (10 months)

Cyber and Strategic Risk Intern

Deloitte

Jun 2021 - Sep 2021 (4 months)

Founder

Connect Modern Digital Marketing

Jun 2020 - Apr 2023 (2 years 11 months)

Founded and ran a digital marketing agency serving small and mid-size businesses, managing the full client lifecycle from discovery through delivery Ran consultative sales conversations to diagnose each client’s growth challenges, then scoped and proposed tailored solutions combining SEO, paid media, and web development Built and presented campaign strategies, performance reports, and ROI analyses to clients—translating technical marketing data into clear business outcomes Managed client relationships end-to-end, balancing technical execution with ongoing communication and expectation-setting

Marketing and Data Consultant

Incentivize Enterprises

Apr 2020 - Jun 2021 (1 year 3 months)

• Made marketing and business recommendations by analyzing data using advanced Google and Facebook Analytics • Decreased the Cost per acquisition by 40% on PPC ads • Used Google Analytics to discover more accurate user behavior on our website that ultimately led to the creation of an acquisition model with a conversion rate above 8%

Integration Specialist

Podium

Nov 2019 - Apr 2020 (6 months)

• Handled integrations between customer’s CRM and Podium’s software via API and FTP connections • Troubleshooted strategically with non-technical customers by explaining complicated processes simply

Business Analyst

Myelin Media

Aug 2018 - Dec 2018 (5 months)

Myelin is a business media and education technology company. Myelin's media arm founded the Apple iTunes "New & Noteworthy" podcast "Innovation & Leadership" that is in the top 10% of business podcasts around the world.

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