Luciana Ortega

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Talent Manager

Sep 2025 - Current (1 year)

As a Talent Manager at Stride Social, I help manage and grow a diverse network of influencers and content creators across the US, UK, and international markets. My role focuses on: ✨ Creator Outreach & Onboarding – sourcing and signing new creators, ensuring smooth onboarding and alignment with campaign needs. 📊 Campaign Support – coordinating with sales and marketing teams to match talent with brand opportunities. 🤝 Relationship Management – building long-term partnerships with creators by providing strategic guidance and growth support. 🛠️ Content Strategy – assisting in content planning, brand collaborations, and maximizing UGC potential for paid ads and social campaigns. 🌍 Cross-cultural Collaboration – leveraging my background

Creative Director

ContentJet

Sep 2024

Led the creative direction and production of social media ads, working with both Canadian and U.S. brands, as well as media buyers specializing in search arbitrage. Managed every stage of the content creation process to ensure quality and effectiveness. Scriptwriting & Production Direction: Developed scripts and multiple production approaches for each client’s ad, creating tailored strategies to boost engagement. Content Creator Coordination: Identified and directed both internal and external content creators best suited for each campaign, providing guidance for optimal execution. Quality Control & Editorial Guidance: Offered detailed feedback to video editors to achieve the desired look and feel, ensuring consistency across all con

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Head of Content Partnerships

Apr 2024 - Oct 2025 (1 year 7 months)

Responsible for leading communication and coordination between media buyers and content creators to ensure the effectiveness of UGC campaigns and alignment with campaign objectives. Handles all aspects of creator sourcing, onboarding, and training to maximize campaign performance. Campaign Coordination & Optimization: Maintains direct communication with media buyers to monitor campaign performance, adapt strategies as needed, and meet campaign goals. Creator Sourcing & Negotiation: Identifies, negotiates, and contracts content creators and influencers for campaigns, ensuring they align with brand objectives and budget. Training & Content Guidance: Provides training and direction to selected creators, helping them produce UGC con

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Content Creator

Mar 2024 - Oct 2024 (8 months)

Responsible for creating engaging video content as per client requests, focusing on delivering raw footage that aligns with specified guidelines and requirements. Client-Based Video Production: Received video briefs via Telegram, understood client needs, and created high-quality raw footage accordingly. Direct Communication and Delivery: Managed and delivered content directly to clients, maintaining a streamlined workflow for rapid feedback and adjustments. Self-Filming and Content Setup: Independently managed all aspects of content creation, including filming, setup, and ensuring brand alignment. Show less

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Creative Director

UGC.today

Feb 2024 - Oct 2024 (9 months)

Directed and optimized content strategies based on trending topics within search arbitrage to maximize engagement across multiple languages. Conducted in-depth research to tailor campaigns to consumer interests and industry trends. Trend Analysis & Campaign Development: Researched viral topics using Google trends and tools like Pipiads to identify high-demand search topics, creating ad campaigns in various languages based on findings. Quality Assurance & Content Oversight: Ensured high production standards by overseeing and guiding editors, maintaining consistency and quality across all video content. Media Buyer Collaboration: Received, transcribed, and translated media buyer requests for editors to produce content that met specifi

Content Creator & Video Director

ContentJet

Jan 2024 - Sep 2024 (9 months)

Produced high-performing video content tailored to search arbitrage strategies, working closely with media buyers to fulfill specific creative requests for each project. Scriptwriting and Video Direction: Developed scripts and directed video content to meet media buyers' objectives, focusing on engaging, targeted storytelling. Full Video Production: Filmed and edited content using CapCut, ensuring each video matched client specifications and maintained a high standard of quality. Workflow Management via Monday: Coordinated content delivery and feedback through Monday, streamlining communication and project tracking. Skills: Scriptwriting, Video production, Content strategy, Project management Show less

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Content Creator

Sbc Performance

Jan 2024 - Feb 2024 (2 months)

Responsible for creating engaging video content as per client requests, focusing on delivering raw footage that aligns with specified guidelines and requirements. Client-Based Video Production: Received video briefs via Telegram, understood client needs, and created high-quality raw footage accordingly. Direct Communication and Delivery: Managed and delivered content directly to clients, maintaining a streamlined workflow for rapid feedback and adjustments. Self-Filming and Content Setup: Independently managed all aspects of content creation, including filming, setup, and ensuring brand alignment. Skills: Video production, Client communication, Content alignment, Self-filming Show less

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Content Creator

Dec 2023 - Sep 2025 (1 year 10 months)

Produced high-performing video content tailored to search arbitrage strategies, working closely with media buyers to fulfill specific creative requests for each project. Scriptwriting and Video Direction: Developed scripts and directed video content to meet media buyers' objectives, focusing on engaging, targeted storytelling. Full Video Production: Filmed and edited content using CapCut, ensuring each video matched client specifications and maintained a high standard of quality. Workflow Management via Monday: Coordinated content delivery and feedback through Monday, streamlining communication and project tracking. Show less

Content Creator

Maxy Media Inc.

Dec 2023 - Sep 2025 (1 year 10 months)

Produced high-performing video content tailored to search arbitrage strategies, working closely with media buyers to fulfill specific creative requests for each project. Scriptwriting and Video Direction: Developed scripts and directed video content to meet media buyers' objectives, focusing on engaging, targeted storytelling. Full Video Production: Filmed and edited content using CapCut, ensuring each video matched client specifications and maintained a high standard of quality. Workflow Management via Monday: Coordinated content delivery and feedback through Monday, streamlining communication and project tracking. Show less

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Video Editor

Dec 2023 - Jan 2024 (2 months)

Specialized in editing search arbitrage videos in multiple languages, including Spanish, Portuguese, French, and German. Leveraged various tools and software to produce high-quality content across platforms. Multilingual Video Editing: Edited and created up to 15 variations of videos per project to adapt to different languages and markets using CapCut. AI and UGC Integration: Used AI avatar tools and Heygen to enhance video content, including User-Generated Content (UGC) videos. Workflow Management: Coordinated video tasks through Monday, ensuring timely delivery and efficient communication with team members. Skills: Video editing, CapCut, AI tools, Heygen, Multilingual content adaptation, Project coordination on Monday Show less

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Content Creator

UGC.today

Nov 2023 - Feb 2024 (4 months)

Responsible for creating engaging video content as per client requests, focusing on delivering raw footage that aligns with specified guidelines and requirements. Client-Based Video Production: Received video briefs via Telegram, understood client needs, and created high-quality raw footage accordingly. Direct Communication and Delivery: Managed and delivered content directly to clients, maintaining a streamlined workflow for rapid feedback and adjustments. Self-Filming and Content Setup: Independently managed all aspects of content creation, including filming, setup, and ensuring brand alignment. Show less

Full Stack Web Development Instructor

Ministerio de educación GCBA

May 2022 - Mar 2023 (11 months)

Taught Full Stack Web Development to high school students aged 15-20 through "Aprende Programando," a program offering free courses in technology for students. Conducted virtual classes twice a week via Google Meet, helping students build skills in coding and project management with a social impact focus. Web Development Instruction: Taught HTML, CSS, JavaScript, Node.js, GitHub, JSON, and Java using Visual Studio Code, preparing students for real-world applications in technology. Project-Based Learning: Guided students in creating socially impactful projects through Scrum methodology and UX/UI design principles, incorporating user experience fundamentals. Content Creation & Administration: Developed a self-paced UX/UI design course for

Shift Leader - Guide Coordinator

Centro Ana Frank Argentina para América latina

Mar 2020 - Jun 2022 (2 years 4 months)

Coordinated and managed guided tours at the Centro Ana Frank, collaborating with schools and institutions to provide meaningful educational experiences on human rights and historical memory. Led a team of young guides, responsible for their training and support, promoting learning and empowerment. Guided Tour Coordination: Organized and sold guided tours for schools and groups, managing schedules and offering various educational packages, both in-person and virtual. Guide Training: Trained and mentored youth between 15 and 25 years old, focusing on human rights, World War II, and Argentina's last civic-military dictatorship. Workshops and Training Facilitation: Delivered workshops on Comprehensive Sexual Education and youth empowerment at h

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