Zack Hubbard
About
Detail
Co-Founder
Arizona, United States
Résumé
Jobs
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Co-FounderAudien HearingOct 2019 - Current (6 years 10 months)Co-founder / Marketing at Audien Hearing, the leader in over the counter hearing aids. Responsible for managing performance marketing across a dozen plus channels, overseeing agency partnerships, web experience, retention marketing and more.- Digital Marketing ConsultantCrawford OBrienJan 2015 - Jan 2016 (1 year 1 month)• Finding trends in the dental industry and more to better assess the needs of leads and current clients (and thus cater our solutions to those needs). • Analyzing potential leads' websites (primarily dentists), finding problems with their marketing, advertising and conversion optimization, and educating them on these issues to optimize their efforts. • Implementing industry best practices for SBO, SEO, Local SEO, PPC, FB and YouTube advertising. • Sales: working a company booth to close clients; conducting live analyses of potential clients sites, quickly identifying problems and showing how to get new patients. • Managing and optimizing multiple clients’ PPC advertising campaigns; learning Adwords platform. • Writing proposals for SEO, PP
- Digital Marketing, Social Media, and PR InternForesoldJan 2014 - Aug 2014 (8 months)• Training 1 on 1 with veterans in the industry of search engine optimization and pay-per click advertising. • Crafting tailored landing pages and internet content for higher SEO based on major keywords. • Using advanced link-building tactics for higher visibility on organic SEO. • Optimizing the company LinkedIn page for services and visibility. • Writing articles on Huffington Post and company “So Good Food” blog. • Developing content and creating a digital marketing terms website database via Wordpress. • Creating nearly all content content and developing secretmenus.com, SEO optimizing the site -- it currently generates an estimated 40k + views per month.
- Social Media Marketing InternABR American Barcode and RFIDOct 2013 - Jan 2014 (4 months)• Writing content marketing blog posts, case studies, and press releases, putting the solutions like asset management, identification, and tracking that AB&R provides into laymen's terms and effectively bridging PR/Marketing with Journalism. • Partial authoring of the company book to be released in 2014. • Helping with search engine optimization and collaborating with marketing staff in the office and across the country for effective content marketing. • Boosting visibility and adding content on the company LinkedIn page.
- Bank of America Student Leader InternBoys Girls Clubs of AmericaJun 2013 - Oct 2013 (5 months)• 1 of 5 in Arizona chosen by Bank of America to be an intern at Boys and Girls Club; worked with kids every day in order to keep them on the right track toward a bright future. • Attended a week-long leadership summit in Washington, DC, where I was a part of workshops to promote financial security, civic duty, aspiration for change, social reform, political efficacy, and more. • Met and spoke with US Senator Jeff Flake, Pulitzer Prize winning photographer David Kennerly, Barbara Bush, Jeff Nugent, and many more.
Education
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- Bachelor of Science - BS, MarketingArizona State UniversityJan 2013 - Dec 2018 (6 years)New Venture Group: Participating in an exclusive consulting organization at ASU that completes various client projects for large to mid-sized organizations across the country. Beta Gamma Sigma: International Honor Society for academic excellence among business students. My commitment to grades has placed me in these ranks. American Marketing Assocation: Attending informational presentations about strategic marketing and sitting in on executive board meetings that plan general club activities.
- DDesert Vista High SchoolDesert Vista High SchoolJan 2009 - Dec 2013 (5 years)
Projects (professional or personal)
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Awards
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- WDuncan Jennings Memorial ScholarWP Carey Dept of MarketingApr 2014One student studying marketing at ASU is chosen each year for this exclusive business scholarship.
- President's ScholarshipArizona State UniversityJun 2013The second highest academic honor for undergraduate students, behind only the National Merit Scholarship.
- EThe Zack Hubbard Story: ESPN Rise FeatureESPN Rise MagazineIn a segment titled "What Everyone's Talking About in AZ" featuring the top 10 stories from young athletes, the #1 listing was "The Zack Hubbard Story", detailing the comeback from epilepsy and a brain tumor to be a competitive distance athlete.
- TPediatric Brain Tumor ScholarshipThe Pediatric Brain Tumor FoundationA scholarship for brain tumor survivors who show dedication to the cause.
Publications
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- IOvercoming a brain tumor has been my greatest triumph and source of strengthInternational Brain Tumor Alliance JournalMay 2014The story of my battle against epilepsy and a brain tumor as inspiration for those still fighting, published in more than 30 countries across the world.
- ALife changing internship: DV Graduate Zachary Hubbard’s road to giving backAhwatukee Foothills NewsJul 2013My experience as a Bank of America Student Leader Intern, and how I got there.
- TDesert Vista student, peers plan benefit to battle brain tumorsThe Arizona Republic azcentralcomNov 2012A great article for the cause; one of many publicity efforts for the 5k for Brain Tumor Research I organized in November 2012.
- TDesert Vista's Zack Hubbard sets the pace for brain tumor researchThe Arizona Republic azcentralcomMar 2012An article from junior year detailing my efforts to raise money for research, prior to organizing my event.