Tetiana Okhrimets
About
Detail
Head of Growth Marketing
Kyiv, Kyiv city, Ukraine
Résumé
Jobs
verified_user
0% verified
Head of Growth MarketingLivenOct 2025 - Current (1 year)- Head of Growth MarketingSkelarOct 2025 - Current (1 year)
- Head of Product MarketingLivenOct 2024 - Sep 2025 (1 year)
- Head of Product MarketingSkelarOct 2024 - Sep 2025 (1 year)
- Product LeadGenesis TechOct 2023 - Dec 2024 (1 year 3 months)
- Senior Product Marketing ManagerClarioJun 2022 - Dec 2022 (7 months)
- PProduct Marketing LeadPRO BONO EXPERIENCEFeb 2022 - Aug 2023 (1 year 7 months)
- Product Marketing ManagerHiveonJan 2022 - Oct 2022 (10 months)
- Product Marketing LeadKape TechnologiesSep 2021 - May 2022 (9 months)
- Product Marketing LeadClario TechDec 2019 - Sep 2021 (1 year 10 months)Clario is a consumer-focused cybersecurity startup on a mission to change an industry. One app covering all your security&privacy needs to secure your digital life whenever you connect.
Product Hunt, Top-3 product of the day | Best Security startups list by The Startup Pill
I’m leading Product Marketing in Clario Tech. My main responsibilities are:
• Develop and execute a go-to-market strategy for a new cybersecurity multiplatform product.
• Helped execute & manage product launch: Brand launch, CES 2020, Closed & Open Beta phases, Market launch, and more.
• Coordinate work of different teams within marketing launches, including media buyers, site, pr, brand, copy, design, etc.
• Create and validate - Senior Product Marketing ManagerKromtechJul 2017 - Dec 2019 (2 years 6 months)MacKeeper is a world-famous Mac optimization & security software, helping millions of users to keep their Macs clean from junk files and protected from online threats.
56M+ installs since 2010 | 247+ countries and regions | 10 + years of success since 2010
My responsibilities are:
Implementation of the growth strategy for company products:
• Form acquisition strategy based on customer-centric approach with the marketing team
• Creating growth funnels to convey the product's value
• Increasing User engagement based on cohorts
• Analyzing and improving monetization model
• Improving key metrics (Revenue, User & Customer base, LTV, Adoption & Usage rate)
Development of one-voice c - Business AnalystEasyBusinessJun 2015 - Jun 2017 (2 years 1 month)EasyBusiness is Ukraine’s leading public policy advisory organization established by deregulation advisors to the Economy Minister in 2014, with a mission to continue shaping the economic policy of emerging Ukraine.
+36 Improved Ukraine’s position in the Doing Business Ranking | >$100m Saved annual business costs and government expenditures | 50+ Policy papers produced
My main responsibilities are:
• Conducted financial modeling and provided clients with cost optimization solutions
• Conducted market research (trends, industry, competitors, etc.)
• Prioritized tasks and planned appropriate resources, managed the roadmap of the project.
• Developed training and presentations. Mentored newcomers an - Project ManagerEnactusJan 2013 - Jan 2014 (1 year 1 month)• Elaborated on the product vision, clarified the goal and product strategy
• Developed the market entry strategy
• Calibrating product features to meet market demand. Assessed change market requests and work with the team to resolve it
• Prioritized tasks and planned recourses
• Attracted investments in amount (Seed)
• Created the budget and aligned it with investors
Education
verified_user
0% verified
- MA, Business and Financial EconomicsKyiv School of EconomicsJan 2014 - Jan 2015 (1 year 1 month)
- MA, Business EconomicsKyiv National Economic UniversityJan 2014 - Jan 2015 (1 year 1 month)
Awards
verified_user
0% verified
- JKPMG International Case Competition 2015Jan
- OParticipant of Enactus World Cup, Beijing, ChinaOCT
- JNational Champion of Enactus National CompetitionJul
- JCFA Institute Research Challenge in Ukraine, finalJan