K

Kenji Negi

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Account Executive @ Microsoft Advertising
Japan

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Résumé


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  • Microsoft
    Account Executive
    Microsoft
    Jun 2022 - Current (4 years 3 months)
    Media sales: monetization of Microsoft 1P supply (MSN, Outlook, Casual Games, Activision Blizzard) and strategic 3P supply (eg Netflix) via our SSP/Ad Server tech stack. Tech sales: signing/activating new buyside partners to direct spend via our DSP platform on 1P and 3P supply. Culture/D&I lead for the Japan market.
  • Xandr
    Business Development Manager
    Xandr
    May 2019 - Current (7 years 4 months)
    First local commercial hire for Xandr's Japan business. Collaborated with internal teams to service Xandr's partners on the buyside (external DSPs/DMPs, agencies & trading desks that used our DSP to trade programmatic budgets) and sellside (publishers that used our SSP and ad server). Roughly 50% new biz development and 50% account management of existing clients, with a healthy dose of culture building initiatives mixed in.
  • OpenX
    Account Manager
    OpenX
    Jan 2018 - Jan 2019 (1 year 1 month)
    ・Account management of APAC publishers (130 at its peak, mostly in Japan) that utilize OpenX's Market Exchange tags, S2S, SDK or bidder solutions. ・Proactively identify monetization opportunities to help support and grow partnerships. ・Project manage the customer on-boarding process, ad quality violation process, and traffic quality violation process. ・Address partner issues, as well as manage customer escalations and communication as needed.
  • HubSpot
    Channel Account Manager
    HubSpot
    Jan 2017 - Jan 2018 (1 year 1 month)
    Helping Agency Partners build and expand their business by leveraging the HubSpot inbound marketing methodology. HubSpot software helps your company get found by the qualified prospects that are looking for the products or services that you sell in search engines, blogs and social media. Once these qualified visitors are on your website, HubSpot helps you convert more of them into leads and paying customers through landing pages, lead intelligence and marketing analytics.
  • Rakuten
    Account Manager, Rakuten Marketing
    Rakuten
    Jan 2015 - Jan 2017 (2 years 1 month)
    ・Account management of ~40 advertisers on the Rakuten Marketing affiliate network. ・Optimized advertisers' affiliate campaigns by identifying new partnerships with publishers.
  • Rakuten
    Account Manager
    Rakuten
    Jan 2014 - Jan 2015 (1 year 1 month)
    ・Account management of 100+ sellers from the consumer electronics vertical on the Rakuten Ichiba EC platform. ・Consulted sellers on webpage design, product development, and advertising strategies to improve metrics (site visits, CPC, CPA, conversion). ・Increased % of portfolio that spent consecutive monthly advertising budgets from 14% to 35% in 3 months. ・Supported one global smartphone case seller to achieve 10M JPY/month in sales within 3 months of shop opening by increasing site traffic & conversions thru various internal advertising campaigns. ・Consecutively expanded total ad-spend of existing portfolio by +20% MoM from 2014 Q4 - 2015 Q1. ・Consecutively met monthly revenue goals and increased monthly sales of top-tier merchants by
  • R
    Research Intern
    Region Free Corporation
    Mar 2013 - Sep 2013 (7 months)
    ・Assisted a Chicago-based e-commerce business (as its first intern!) selling region-free Blu-ray titles establish accounts on both Amazon US & JP. ・Identified Blu-ray titles within the Amazon JP marketplace where US titles had price competitiveness. ・Contributed to the growth of monthly sales from $1,200 to $25,000 in six months across the Amazon US/JP platforms.
  • Rakuten
    International Account Executive
    Rakuten
    Jan 2013 - Jan 2014 (1 year 1 month)
    ・Conducted outbound sales (phone calls/emails) and signed on US-based EC clients to sell cross-borders on Rakuten’s Japanese EC marketplace. ・Identified and helped develop strategic partnerships between Rakuten and 3P vendors that offered support for US-based EC clients to sell to Japan (dropshipping providers, systems integrators, translation companies, outsourced customer support providers). ・Liased with internal marketing & design team to create a landing page for the Sell to Japan service that generated 30+ inbound leads via the contact form. ・Participated as a mentor in the 2014 Spring new grads sales training program. ・Participated in a three-month reassignment to Rakuten's US subsidiary (Rakuten.com in Aliso Viejo, CA) in summer
  • DePaul University
    Research Assistant, Asian Business and Political Economy Group
    DePaul University
    Sep 2012 - Sep 2013 (1 year 1 month)
    Researched existing entrepreneurship and global business programs (undergraduate-level, graduate-level, study abroad programs) with an Asian focus offered throughout American universities in order to measure and benchmark the core competency of a certificate program that was in the process of realization at DePaul University.
  • Japan America Society of Chicago
    Intern
    Japan America Society of Chicago
    Aug 2012 - Apr 2013 (9 months)
    ・Managed the Society's membership finances ・Carried out public relations activities for the Society by 1) updating Society members about upcoming intra-societal events and sponsorship changes via email outreaches and 2) updating the Society's website with relevant information regarding upcoming events and socials ・Hosted weekly, two hour long Japanese "chat sessions" and tutoring lessons ・Arranged venues for and facilitated networking events
  • DePaul University
    Program Assistant, Global Asian Studies Program
    DePaul University
    May 2010 - Sep 2013 (3 years 5 months)
  • DePaul University
    Japanese Language Tutor, Department of Modern Languages
    DePaul University
    Dec 2009 - Jun 2013 (3 years 7 months)
Education verified_user 0% verified
  • 立命館大学 / Ritsumeikan University
    立命館大学 / Ritsumeikan University — Study Abroad, International Relations and International Economics
    立命館大学 / Ritsumeikan University
    Jan 2011 - Dec 2012 (2 years)
    Courses taken: International Law, International Economics, International Development and Aid, International Sociology, Comparative Sociology, North-South Relations, Political Economy of East Asia, International Political Economy, Japanese Diplomacy, Politics of Developing Countries, Peace Studies, Contemporary Political History of the Western World, Multi-Cultural Societies, Linguistics
  • DePaul University
    DePaul University — BA, Economics and International Studies, minor in Japanese Studies
    DePaul University
    Jan 2009 - Dec 2013 (5 years)
    Presidential Scholarship Recipient, Dean's List Awardee all quarters
  • C
    Chicago Futabakai Hoshuko (Saturday School)
    Chicago Futabakai Hoshuko (Saturday School)
    Jan 1995 - Dec 2010 (16 years)
    Saturday education program based in Arlington Heights, IL; organized and sponsored by the Japanese Chamber of Commerce, as well as the Japanese Ministry of Education, Culture, Sports, Science and Technology (MEXT).
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