Larissa Fuentes Torres

Larissa Fuentes Torres

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MSc in Luxury Management & Marketing | Bachelor’s in Marketing & Communication | Bachelor’s in International Business Administration | Knowledgeable in Corpo...
Mexico

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Résumé


Jobs verified_user 0% verified
  • Hermes
    Human Resources Coordinator (Interim)
    Hermes
    Nov 2025 - Current (1 year)
    ➢ Payroll process coordination. ➢ Administrative processes for employee onboarding and offboarding. ➢ Corporate event logistics (brainstorming, vendor onboarding, purchase orders). ➢ Internal communications. ➢ Recruitment and interview coordination. ➢ Hermès HR portal management. ➢ General HR administrative support.
  • Hermes
    HR and Training Trainee
    Hermes
    Feb 2025 - Oct 2025 (9 months)
    ➢Training & HR event logistics (brainstorming, vendor onboarding, POs, payments, transport). ➢Internal communication. ➢Recruitment & interview coordination. ➢Employee database and physical file management. ➢Administrative HR support (vacations, employee records, vouchers). ➢Onboarding & engagement activities. ➢Corporate supplies administration. ➢Hotel agreements & travel logistics. ➢Employee registration & social security processes.
  • Global Shapers Community
    Shaper
    Global Shapers Community
    Aug 2024 - Current (2 years 3 months)
    ➢As a Global Shaper, we work with local stakeholders on projects that address community and global needs, climate action, mental health, and promoting equity and inclusion. ➢ Social Media Volunteer.
  • B
    Marketing and Retail Consultant
    BEA Dresswear
    Dec 2023 - Apr 2024 (5 months)
    ➢ Led digital marketing campaigns and targeted activations, increasing Instagram engagement by 20% and driving foot traffic. ➢ improved customer experience through cross-functional collaboration in retail operations, including visual merchandising and customer service.
  • P
    Project volunteer
    Sep 2023 - Current (3 years 2 months)
    ➢I'm dedicated to engaging citizens and social actors in sustainable development through education, collaboration, and action. Aligned with the 2030 Agenda, I work on awareness, implementation, and citizen monitoring.
  • M
    Marketing Project
    Apr 2022 - Jul 2022 (4 months)
    ➢Led the "LAGOMx" project, a Slow Fashion platform, earning an honorable mention for excellence by developing a comprehensive digital marketing strategy, including mission and vision statements, SWOT analysis, buyer personas, and targeted social media advertising. ➢Designed brand identity elements, proposed an e-commerce website, and created a financial plan for digital marketing campaigns covering social media, SEO, and SEM costs.
  • M
    Marketing y Communication Coordinator
    Mar 2022 - Aug 2022 (6 months)
    ➢ Enhanced local brand awareness through targeted marketing strategies, including city-wide panoramic ads and social media campaigns to attract new student enrollments. ➢ Led event logistics and coordination, managing vendor relations, guest lists, and event flow for a successful large-scale community event.
  • C
    Counselor
    Jun 2021 - Aug 2021 (3 months)
    ➢Coordinated daily camp activities in a multicultural setting. ➢Demonstrated event coordination and team collaboration skills.
  • Soluciones 360
    Marketing Consultant
    Soluciones 360
    Jul 2020 - Dec 2020 (6 months)
    ➢Assisted clients with marketing analysis and social media strategy, conducted benchmarking exercises, and provided insights.
Education verified_user 0% verified
  • University of the Arts London
    University of the Arts London — Trimester Exchange Program at London College of Fashion
    University of the Arts London
    Jan 2023 - Dec 2023 (1 year)
    At the London College of Fashion, I gained valuable knowledge and practical skills that enhanced my understanding of the industry. I mastered visual merchandising to create engaging retail environments and developed entrepreneurial skills through the 'Start Your Own Fashion Label' course. In 'Innovation in Fashion Product Development,' I learned to integrate sustainable practices, while 'London the Brand: Culture Studies' explored the cultural influences on fashion. Additionally, 'Theoretical and Contemporary Fashion Studies' provided insights into fashion theory's relevance today. This diverse curriculum equipped me with a strong foundation in both the creative and business aspects of fashion.
  • Curtin University
    Curtin University — Trimester Exchange Program at London College of Fashion
    Curtin University
    Jan 2023 - Dec 2023 (1 year)
    This course provided an in-depth exploration of luxury consumer behavior, helping me understand the unique motivations and expectations of high-end clients in today's market. I studied retail and service operations, learning how to design and implement effective strategies that enhance the customer experience. I gained expertise in brand management, focusing on building and maintaining a strong luxury brand identity, as well as digital marketing techniques tailored to the luxury sector. The curriculum also covered supplier relationships and negotiation skills, essential for fostering partnerships that drive business success. Additionally, I learned how to create exceptional luxury experiences that resonate with customers, providing a compre
  • EMLYON Business School
    emlyon business school — Master of Science - MS MSc in Luxury Management & Marketing
    EMLYON Business School
    Jan 2022 - Dec 2025 (4 years)
    Throughout the MSc in Luxury Management and Marketing program, I gained a comprehensive understanding of the luxury industry, emphasizing international market dynamics. The curriculum provided essential knowledge in luxury brand management, marketing strategies, and consumer behavior tailored to high-end markets. A significant focus on sustainability highlighted its importance across all sectors of the luxury industry, preparing me to address contemporary challenges. The program fostered an innovative mindset, equipping me to thrive in a fast-paced environment where creativity and a global perspective are essential.
  • UNIVERSIDAD ANÁHUAC MÉXICO NORTE
    Universidad Anáhuac Mexico Norte — Certification in digital marketing within the luxury fashion and beauty sector Digit
    UNIVERSIDAD ANÁHUAC MÉXICO NORTE
    Jan 2022 - Dec 2022 (1 year)
    The program covered luxury brand positioning, online consumer behavior, content creation, social media management, and e-commerce strategies. I also learned to apply the latest trends in digital platforms and social networks that have led to a radical transformation in communication and marketing within the fashion, luxury, and beauty industries. Additionally, I gained insights into maintaining brand prestige while engaging with digital audiences and using data analytics to optimize marketing efforts.
  • M
    MBS School of Business — Bachelor's degree International Business Administration
    Jan 2018 - Dec 2019 (2 years)
    During this program, I validated my previous business studies while working towards my Bachelor's degree in International Business Administration. A key aspect of my academic focus was exploring the field of International Business, where I gained insights into global markets, trade dynamics, and cross-cultural management.
  • King Mongkut's University of Technology Thonburi
    King Mongkut's University of Technology Thonburi — Course in Man and Ethics Living
    King Mongkut's University of Technology Thonburi
    Jan 2017 - Dec 2017 (1 year)
    In this course, I explored the relationship between humanity and ethical principles in daily life and business. I delved into discussions about moral philosophy, ethical decision-making, and the role of ethics in shaping behavior. Through examining various ethical theories, I engaged with critical questions about living ethically in a complex world and emphasized the practical application of these principles in personal relationships and societal norms.
  • Tecnologico de Monterrey
    Tecnológico de Monterrey — Bachelor's degree Marketing and Communication
    Tecnologico de Monterrey
    Jan 2016 - Dec 2021 (6 years)
    This program equipped me with a comprehensive understanding of the principles and practices in marketing, advertising, public relations, and communication. I explored various marketing strategies and learned to effectively analyze consumer behavior and market trends. Through hands-on projects and collaborative work, I developed practical skills in marketing. Additionally, I gained valuable insights into communication theories and practices that enhance audience engagement and brand storytelling. This well-rounded education has prepared me to navigate the dynamic landscape of marketing and communication effectively.
  • Universidad de Burgos
    Universidad de Burgos — Course in Scientific and Technological Research Information Technology
    Universidad de Burgos
    Jan 2015 - Dec 2015 (1 year)
    The course focuses primarily on Human Evolution, combining theoretical and practical classes with visits to archaeological sites and the Museum of Human Evolution, led by professors from the University of Burgos. It also includes cultural activities and excursions around Burgos and its province. This course is relevant to the fields of Research and Information Technology, as it integrates scientific methodologies and data analysis within the study of human history and evolution.
  • Florence University of the Arts
    Florence University of the Arts — Course in Art & Culture Art/Art Studies General
    Florence University of the Arts
    Jan 2014 - Dec 2014 (1 year)
    This course provided an immersive exploration of Florence's artistic heritage. We studied the history and works of renowned painters and sculptors, such as Michelangelo, Botticelli, and Leonardo da Vinci, while examining the cultural context of the Renaissance. Additionally, we analyzed the city's iconic architecture, gaining insights into its significance in the evolution of architectural styles. Through lectures and guided tours, I developed a deeper appreciation for the relationship between art, culture, and history.
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