Ben Hobgood

Sr. RevOps and Application Lead

AIA Contract Documents

Oct 2024 - Current (1 year 10 months)

Marketing, Sales, and Revenue Operations Consultant

freelance

Jul 2023 - Oct 2024 (1 year 4 months)

Senior Marketing Operations Manager

Sonrai Security

Nov 2021 - Jul 2023 (1 year 9 months)

I was responsible for integrating and organizing both the Marketing and Sales organizations suite of software. This involved dramatically improving the integration between Marketo and Salesforce as well as how those base systems were communicating with a variety of other tools such as 6Sense, Qualified, Salesloft, and Cognism.

Director of Marketing Operations and Development

BrainTap Technologies

Nov 2020 - Nov 2021 (1 year 1 month)

I was brought into BrainTap to help facilitate the complete rebuilding of their application, website, and CRM. My primary focus was taking the existing tech stack, breaking it down into primary components, and rebuilding it with scalability, attribution, and ease-of-use in mind.

Senior Marketing Manager

Evalueserve

Jul 2019 - Nov 2020 (1 year 5 months)

Marketing was a brand new department to Evalueserve transitioning from a sales driven organization with both Marketing and Sales utilizing Hubspot. I was tasked with building the strategy and execution for each of the business’s target industry segments. Each industry required a very different approach.

Inbound Marketing Strategist

Relias

Jul 2018 - Jul 2019 (1 year 1 month)

I took a Team Lead position at Relias to lead their B2B online presence. The launch of this position was overseeing the launch of a brand new website initially created by a third-party agency that aimed to change the architecture of their site from Hubspot to Wordpress. I was also tasked with establishing a Project Management system for the team and create an established process for accepting and tracking work in addition to overseeing the website launch project, working with the team to make improvements to the code base, and establish a development stack. The new site launched successfully in September and we immediately began working on iterating the site for continual improvement of Demand Generation. The primary source of this was trai

Senior Web Developer

Samanage

Aug 2017 - Jul 2018 (1 year)

Web Developer

Samanage

Mar 2016 - Aug 2017 (1 year 6 months)

I have been promoted to Web Developer and my new role is a much stronger focus on development of our marketing website as an expandable technology to leverage growth and customer retention. In addition, I will be responsible for testing and implementing new technology that will help make the Samanage marketing experience better and smarter. Finally, I will be shifting in certain areas to managing projects and increasing the efficiency of marketing as a whole.

Webmaster

Samanage

Jul 2014 - Mar 2016 (1 year 9 months)

This position involved a wide variety of aspects of Samanage's marketing website on both the back end and front end as well as design, photography, and video. In addition, I had side focuses on marketing automation and reporting. I was also responsible for improving Samanage's SEO from a technical perspective as well as recommending and enacting higher level strategies.

Developer, Designer, Photographer, and IT

NOA Imports

Dec 2012 - Jul 2014 (1 year 8 months)

When I joined NOA they did not have any sort of inventory system in place for the variety of African Art that they sold. This made doing business without an expert almost impossible. I researched solutions, implemented the technology, and hired a team to begin to catalogue the massive collection. I set up the ability to make payments through an iPad system that ran through a VPN so that they could make large scale purchases on products that weren’t immediately available during trade shows. I also created a Magento site for them to sell certain items & collections online. While the software had a standard integration with Magento, leadership wanted custom variables for the online store. I wanted to ensure that the systems would sync with

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