Natalie Harvey

Director of Communications & Brand

National Parks UK

Feb 2026 - Current (8 months)

Communications & Engagement

Lake District National Park

Aug 2024 - Feb 2026 (1 year 7 months)

Fostering connections between the Lake District National Park, local communities, businesses, and visitors, with a strong emphasis on promoting the park’s values, conservation efforts, and sustainable practices.

The role aims to enhance public understanding and advocacy for the Lake District, ensuring this iconic landscape remains a vibrant, protected, and cherished part of national heritage.

Head Of Marketing

TreeSisters

Sep 2020 - Feb 2024 (3 years 6 months)

TreeSisters is a UK-registered social change and reforestation charity that places tropical forest restoration into everyone's hands. We fund ethical, community-led planting projects that empower women and support local and indigenous communities. Together we have so far funded over 27 million trees across multiple locations, including Brazil, The Democratic Republic of the Congo, Borneo, Kenya, Cameroon, West Papua, Nepal, Mozambique and Madagascar.

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Freelance Marketing Strategy Consultant

Available

Jul 2019 - Sep 2020 (1 year 3 months)

- Highly skilled at development of innovative strategies in response to customer needs and changes in market and business priorities
- Able to formulate and marketing plan whilst understanding the positioning of each sub brand or division
- Adept at handling Brand Strategy in both B2B and B2C
- Extensive background in the food and agricultural industry

Global Head of Food Product Marketing

SAI Global Assurance

Jul 2017 - Jul 2019 (2 years 1 month)

Global Head of Food Product Marketing. Ensuring new products and services introduced into the market are successful and have long-term viability, though the translation of the buyers’ needs, into into dedicated messaging, programmes, and tools to leverage revenue-generating activity.
Focus on sales enablement, demand gen, that contributes to strategy and execution across the Global.

Global Head of Food & Agri Marketing

Intertek

Apr 2012 - Jul 2017 (5 years 4 months)

Work with the stream VP and the divisional Marketing Head to support, develop and execute the global marketing strategy. Supporting revenue growth, increasing market share, improve brand awareness and effective customer acquisition and retention programs. Taking a tactical approach to support operations and drive growth through the understanding of the customer journey key touch points across the marketing mix.

Channel Marketing Manager

Zen Internet

Jul 2011 - Feb 2012 (8 months)

Responsibility for developing and executing marketing campaigns to enable Channel Partners to successfully grow their business with Zen’s products and services. Development and execution of strategic Channel Marketing plans in collaboration with the key stakeholders.

Channel Proposition Executive

TalkTalk Business

Feb 2010 - May 2011 (1 year 4 months)

Work with the Channel Propositions Manager to drive revenue through the channel through the development of key product and service proposition.

Development and management of cross functional product integration across Indirect and Direct Channels with full responsibility for new and in-life propositions in the Dealer Channel including proposition development and implementation.

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Senior Events Executive

Oliver Wyman Leadership Development

Nov 2006 - Dec 2009 (3 years 2 months)

Leadership Development training organisation delivering programmes across all organisational levels, from the executive to the front line.

Event managed leadership training workshops across the world. Working with all global offices to ensure satisfaction was always accomplished. Maintained and developed the corporate image, reputation, and brands via suitable training activities and intellectual property management. Project managed the development and production of marketing materials across the global.

Online Marketing Executive

Caudwell Group

Jul 2005 - Nov 2006 (1 year 5 months)

Strategically planned the online promotional campaign for Tesco Mobile Phones and Tesco Mobile. Including the development and execution of online advertising campaign that doubled monthly revenue.

Business Improvement Executive

TUI UK

Aug 2004 - Jul 2005 (1 year)

Worked with C-suite across the divisions to produce, manage and deliver the company’s objectives for the 767 Project. Project planned the key sponsor dates and product launches, prepared briefs for external/in-house agencies. Used creative flair and understanding of promotions to achieve set business objectives.

Worked within a team environment to carry out a full range of marketing functions. Established product selection, pricing and promotion. Assisted intranet promotions and in communicating marketing programs. Developed creative print and online marketing collateral. Provided direct support to Marketing Manager.

Inflight Marketing Assistant

TUI UK

Dec 2002 - Aug 2004 (1 year 9 months)

Responsible for online ROI of Product set: gifts, gadgets and own brand products. Implementation of communications across the business using a mix of marketing elements including retail, PR, events, launch parties, online and internally. Other tasks included the management of large events and training seminars for airline projects and editing of the airline magazine “ONE” providing advice and constructive criticism on the design and layout. Design and management of several intranet company websites

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Natalie Harvey

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