Kevin Sung

Senior Director, Product Management

Dropbox

Feb 2024 - Current (2 years 6 months)

Senior product leader in company-wide initiative to integrate AI search and chat into Dropbox. Previously led Multi-Product group in Core (100+ HC, 11 PMs), owning content workflows, file sharing, search, browse, previews, recommendations, and Dropbox Replay. • Brought integrated chat and search to successful beta release, advancing Bridge’s goal of embedding AI-powered productivity directly into core workflows. • Led a cross-functional team to rationalize fragmented sharing (e.g. Dropbox Transfer) into a unified model — driving +120% growth in explicit sharing activity and making sharing the source of 50% of all new signups. • Led portfolio realignment across Sign, DocSend, Replay, Studio, and Capture, unshipping misaligned integrations an

Director, Product Management - Core Search & Organize, Core Usability

Dropbox

Feb 2021 - Feb 2024 (3 years 1 month)

Led cross-platform teams responsible for the majority of Dropbox’s core Files surfaces, which reach 700M+ users and drive $2B+ in annual revenue. Accountable for subscription retention and churn management (~$500M ARR), search and ML platforms, and infrastructure indexing over 1 trillion files. Partnered across US/Canada and Tel Aviv offices. • Reversed long-term subscription churn (M13+) for the first time in company history by simplifying the user journey across file uploads, organization, retrieval, and sharing across Dropbox — improving ARR by $24M! • Made Performance a prioity. Improved upload speed (esp. for large files 1GB+), putting Dropbox atop Google Drive, OneDrive, and Box in independent benchmark tests. Championed transformatio

Head of PM, New Frontiers / Group Product Manager

Dropbox

Feb 2020 - Feb 2021 (1 year 1 month)

Led product function for Dropbox’s new bets under Max Ventilla. Ran team of 5 PMs over developer experience, ML, search platform, and incubator for early-stage products. Accountable for strategy, roadmap, talent development, and execution. • Supported adoption of MicDrop, a meeting and collaboration tool developed within New Frontiers. • Drove product direction for AFW, an intelligent meeting assistant for transcription and document authorship. • Shipped API scopes and short-lived tokens, strengthening platform security, transparency, and trust in third-party permissions across 9,000+ apps. • Led Applied ML and ML Platform teams in partnership with Core and Platform to deliver business-impacting improvements, including smart re-billing logi

Senior Product Manager - Ecosystem

Dropbox

Nov 2018 - Feb 2020 (1 year 4 months)

Led the Ecosystem Platform, a 25-person team responsible for the public API and developer adoption. Owned product strategy and execution, managing 3 PMs and partnering closely with Business Development to integrate leading SaaS partner apps. • Launched major SaaS partner integrations (Canva, ClipChamp, Notarize, DocSend), tripling user adoption of extensions after the release of Project Gemini. • Launched Sign in with Dropbox, a one-click authentication solution used to enable cross-sell and better identity management with HelloSign post-acquisition. • Shipped Embedder, enabling seamless embedding of Dropbox file/folder views onto third-party surfaces, enabling Dropbox to function as a host. (Super useful during COVID for distributing heal

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Director, Product Management and Growth

Smule Inc

May 2015 - Nov 2018 (3 years 7 months)

Led the teams overseeing monetization, retention, onboarding/activation, authentication, social graph, and international expansion. Built and owned the full growth stack — including billing systems, CRM tools, house-ad platform, and contest infrastructure — while driving ARR to $100M and scaling MAU from 20M to 50M. Partnered across BD, Marketing, and Engineering to accelerate global growth. • Expanded internationally: led market entry into Indonesia, Malaysia, and India — growing non-U.S. traffic from 20% to >80%. • Built custom billing infrastructure (Armstrong), to launch direct subscriptions outside Apple/Google stores; scaled to 199 geos and 40 currencies. • Shipped Fortumo direct carrier billing integration in 25 countries to broaden

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Sr. Product Manager & Team Lead

Smule Inc

Jan 2015 - May 2015 (5 months)

Led the PM team responsible for core engagement (music creation and sharing) across portfolio of seven mobile apps (average 4.8 App Store rating). Accountable for P&L. • Launched a suite of innovative creative features in Sing! — including Lyrics/Parts (selectable song sections), group video collaborations (auto-mixed user performances), and audio/video filters — enabling singers to create expressive, shareable video content and fueling viral distribution across the internet. • Overhauled new user onboarding and activation for singers, improving first-session engagement by shortening the time singers reach their "aha" moment. • Introduced trial subscriptions, scaling to 6K new trials per day and lifting ARR by $X million.

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Product Manager

Smule Inc

Feb 2014 - Jan 2015 (1 year)

Product owner for mobile music apps Guitar! and AutoRap, enabling users to record and remix licensed music using their smartphones. Responsible for driving engagement, monetization, and cross-platform product strategy. • Overhauled live operations systems across the company, including KPI tracking, on-call protocols, and investigation processes, improving speed and reliability of issue resolution. • Defined and executed the product roadmap across iOS, Android, and Web, coordinating cross-functional engineering and design teams. • Led a major functionality redesign of content discovery, introducing tags, topics, and recency ranking to boost user engagement. • Directed a two-week sprint to build Guitar! for Apple retail demo devices, securing

Product Manager

zynga

Aug 2013 - Feb 2014 (7 months)

Joined the FarmVille studio during company pivot from Facebook games to mobile. • Owned monetization, notifications, and admin systems for pre-production mobile FarmVille title. • Provided all-hands product support for Zynga’s first mobile launch, CastleVille Legends. • Led competitive intelligence, analyzing the top 15 mobile gaming competitors weekly, projecting growth and revenue, and producing detailed teardowns of features and player flows.

Graduate Student Instructor

University of California Berkeley Haas School of Business

Aug 2012 - May 2013 (10 months)

Graduate Student Instructor for UGBA10, working for David Robinson. Led four sections over two semesters. Received Outstanding GSI award.

MBA Intern - Developer Relations

GREE Inc

Jun 2012 - Aug 2012 (3 months)

Joined shortly after GREE’s acquisition of OpenFeint. Worked with dev rel teams to accelerate adoption and strengthen go-to-market materials. • Helped sales team prioritize 150+ developer leads by building a tool to track implementation challenges. • Authored a 240-page industry best practices playbook to guide developer integrations. • Created a library of consulting-style templates to improve sales pitches and partnership conversations.

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Consultant - Product Marketing

SK planet

Jan 2012 - Jun 2012 (6 months)

Consulted with SK Planet’s mobile app development group on their US market expansion. Included three weeks on-site in Seoul with product managers and developers. (Part of Berkeley-Haas IBD program.) • Partnered with PMs to reposition and redesign MintMarket, SK Planet’s marketplace app, for U.S. consumer expectations. • Delivered training and advisory materials to improve the client’s product ideation and development workflow, creating repeatable practices for future app launches.

Account Manager, Online Sales

Google

Jul 2006 - Jul 2011 (5 years 1 month)

Supported Google’s growth in the Entertainment & Media vertical, with a focus on the rapidly emerging online gaming ecosystem (freemium, mobile, and browser-based models). Partnered with major studios and publishers to define how Google sold ads into new digital business models while shaping internal sales and policy practices. • Managed $8M portfolio across 60+ global gaming clients (Riot Games, Roblox, Nexon, DeNA), exceeding revenue targets for 6+ consecutive quarters. • Co-owned quarterly growth forecasting with Sales Finance, shaping strategy for new revenue streams in free-to-play and mobile gaming. • Authored a 300-page sales playbook for gaming, adopted globally as a training guide; received Google Gold Award for identifying mid-mar

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