Alex Vratskides

Chief Executive Officer and Founder

Persado

Dec 2012 - Current (13 years 7 months)

Persado provides the only Motivation AI platform that generates personalized communications at scale, inspiring each individual to engage and act. Many of the world’s largest brands, including Ally Bank, Dropbox, JPMorgan Chase, Marks & Spencer, and Verizon, rely on Persado to generate hyper-personalized communications. Persado’s generative AI is trained on more than 100 billion digital business language impressions across industries, enabling marketers to motivate customers and drive significant business value.

Board Director and Founder

upstream

Dec 2012 - Oct 2021 (8 years 11 months)

Upstream is spearheading mobile monetization in more than 40 countries. We have marketed to 500 million consumers and converted 53 million of them into paying customers, producing incremental data revenues exceeding $500m. Our marketing technology platform, MINT, has generated 24 billion interactions with consumers across all continents and helped us build the strongest knowledge base in the industry. MINT makes it possible to drive better content, context and real-time adjustments that result in more convincing sales messages. Unique gamification and campaign management capabilities deliver the highest customer adoption and purchase rates in 23 languages.

L

Board Director

Lulu INC

Jun 2010 - Sep 2015 (5 years 4 months)

Chief Executive Officer and Founder

upstream

Sep 2000 - Dec 2012 (12 years 4 months)

Upstream is spearheading mobile monetization in more than 40 countries. We have marketed to 500 million consumers and converted 53 million of them into paying customers, producing incremental data revenues exceeding $500m. Our marketing technology platform, MINT, has generated 24 billion interactions with consumers across all continents and helped us build the strongest knowledge base in the industry. MINT makes it possible to drive better content, context and real-time adjustments that result in more convincing sales messages. Unique gamification and campaign management capabilities deliver the highest customer adoption and purchase rates in 23 languages.

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